The Cost of Perfection

Catherine Doyle
1 min readJul 1, 2021

You are thinking about starting a newsletter. You want the timing to be perfect before you start.

There isn’t a perfect time to start. You simply have to begin.

You think you have to know everything about your subject matter to send an email newsletter; however, you can’t possibly know everything.

Don’t let the limiting belief of perfectionism stop you.

Perfectionism is more often than not a limiting belief.

Instead, hold the paradox (also known as the Stockdale Paradox) in your mind that you are the best curator on email Newsletters in America and also the fact that it’s impossible to know every email newsletter in the universe.

As Alice Boyes, a former clinical psychologist and author of The Healthy Mind Toolkit and The Anxiety Toolkit says “It’s about rechanneling a strength of yours rather than aiming for a lower goal.”

If you feel overwhelmed, focus on taking action and creating alternate beliefs. Think positively and get perspective. Believe in yourself and have faith that your belief will be realized.

Instead of letting this paradox stop you, embrace the art of being perfectly imperfect. And simply begin.

Sign up for my email Newsletter on curated email Newsletters delivered to your inbox each week.

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Catherine Doyle

Catherine is passionate about helping people deliver a great Newsletter so they can design a good life.